You barely started your blog, ain't it true? All you have on your site is about four or six posts. Or should I say something less than 15 posts? That is not enough for me, and then from nowhere your impatience grows as if you were running a marathon race for the championship. Let us find out what you are running after, and that is traffic. Seriously?
Truth be told, maybe you even started blogging about a month ago and so what is the haste for? I know the worry, but sometimes, it is patience that moves the mountains you want to move. Let us get into it, because I have a lot to share with you.
Why You Shouldn't Rush for Traffic Yet
When I launched my blog, I spent the first two months of my time doing nothing but observing traffic. What would I do? I would refresh Google Analytics every hour or two or three, only wondering why my visitor count stayed stuck below twenty a day. What I learned the hard way? Getting traffic to your site is not easy.
My site foundation was one of the hardest to ever set up, and I came to realize that the foundation of my site matters more than the thousands of visitors I dreamt of. There are a lot of reasons why you shouldn't rush, and one of the reasons I explained about the many can be found in one of my blogs here.
What Every New Individual Starting a Blog Fears Most and What They Can Do
In the blog post above, I explained emphatically with evidence that, even for your site to rank on Google, it takes about 3 to 6 months. But then, what if your posts are not even meeting the criteria to rank? Then your biggest worry should be about making your site rank, not the traffic. Because the ranking will definitely fetch you the traffic.
If you haven't set the home where your site really belongs, that is, to consider your niche, the structure of your site, content system, and trust signals, then forget about traffic because anyone who visits your site will bounce back at the fastest rate you might ever dream of.
So before worrying about SEO
rankings or viral posts, make sure your blog is technically sound, trustworthy,
and truly useful to readers.
Let us go a little further into some steps. I have got you some stuff to do.
Step 1: Set Up the Foundation (Your Blog's Home)
1. Identify Your Core Niche
When people talk about a niche, it sounds so strange to a fresh blogger. I have walked around a lot of confusion, knocking my head around the area of blogs I can focus on. Honestly, that was one of the hardest decisions, and to be honest, the first hardest. A clear niche helps Google and your readers understand your purpose, but for me, it was a difficult decision to make until I discovered my passion.
To be honest with you, your niche should revolve around the things you love doing most. Do you love writing books? Are you an intelligent medical student who knows his or her area in the field? Are you a music lover who can talk about music, or are you the kind who loves everything about nature? Then your niche should be your passion, because that is the field where you can flow best.
✅ Pro tip: Use tools like Google
Trends, Ubersuggest, or AnswerThePublic to validate
your niche ideas before committing.
2. Build a Solid Site Structure
Know this. Your blog structure is what determines how search engines and visitors navigate your content.
Checklist for a good structure:
- Have a clean homepage and make sure your categories are clear.
- Set up easy navigation (menu + breadcrumbs)
- Place internal links between related posts.
- Make sure your site loads fast (you can use PageSpeed Insights to check the speed of your site)
- Your site should be mobile responsive.
3. Write for Humans, Optimize for Search
Many beginners think it is all about writing for Google's algorithms. But what you might be missing is that real, sustainable traffic comes from trust and engagement, not just keywords or a bunch of AI-generated text without value added on your site.
Focus on
- Creating genuine content that is helpful to your visitors.
- Write conversational and with authority. Meaning you know what you are talking about.
- Use natural proper keyword placement and make sure they are naturally within headers and the first 100 words.
Step 2: Build Trust Before You Think Traffic
Why Trust Matters to Google (and Readers)
Google's E-E-A-T framework (i.e, Experience, Expertise, Authoritativeness, and Trustworthiness), which I have once in my life spent 72 hours reading to understand in detail, isn't just SEO jargon. It is what separates credible sites from spammy ones.
Here is how you can earn trust:
|
Trust Element |
What It Means |
How to Implement |
|
HTTPS Security |
Safe browsing experience |
Install an SSL certificate (most hosts provide it for free) |
|
About Page |
Introduces the real author. Write something about yourself.
|
Add a short bio, credentials, and photo. Be real. |
|
Privacy Policy & Contact Page |
Be transparent. |
Use simple policy templates from reliable sources like Termly |
|
Original Content |
Unique perspective |
Share your personal insights, not copied text |
|
Consistent Updates |
Active, reliable site |
Post regularly (2–4 or more times/month minimum) |
4. Create "Cornerstone" Content
Your cornerstone posts are the ones that define your blog. Focus on them. They should contain a lot of information and look fresh. Create content you're passionate about. Focus on talking to people, and not to yourself.
Step 3: Prepare for Traffic the Right Way
When your blog is finally ready, structured, trustworthy, and rich in content, the traffic will definitely come, and when it does, it will stay.
Here’s how to prepare your “home”
for when visitors start arriving:
- Set up Google Search Console and Analytics to monitor the performance of your site.
- Set up an email list to capture visitors early and build long-term engagement.
- Are users satisfied with your site? If they are not, improve them.
Why Many Think Traffic Is Important
Many think traffic is important because that will let AdSense see their presence as well as other Ad Networks, but to tell you the truth, upon all the policies of AdSense, I spent days reading to better understand what they want, and what is expected of me, there has not been any section of it where AdSense states emphatically any amount of traffic on your site before getting approval.
Many have opinions that they share. Some say you need about 100 visitors, some say you need about 50, but here is the thing: is it AdSense that is talking, or is it someone else? Read AdSense Policies, meet the requirements they need from you, and then you are good to go.
Final Thoughts: Be Patient, Build Your Digital Home First.
Before you chase the traffic, there is one question you need to ask yourself.
Is my site truly ready to welcome visitors? If yes, fine, but if no, then be patient.
There is one simple truth you have to know, and that is, great blogs do not just explode overnight. They grow because their foundations are solid and they started out well. Focus on creating that reliable, user-friendly, and trustworthy home for your content. Once that is in place, you don't need to stress out anymore; every new visitor will find the value of your site and return again.
If you want to learn more about blogging, subscribe to my newsletter or leave a comment below. I will be happy to walk you through.
